A lot of work, technology, and innovation goes into continually offering a good customer experience. But one negative experience can undo all that hard work, lowering customer satisfaction and negatively impacting company revenue.
In this webinar, Sarah Kimmel from CMSWire and Darrel Farris will share data from the annual State of the Digital Customer Experience Survey to shed light on how critical CX is to your business, how to connect QA activities to better CX, and showcase the value that the QA organization provides. After all, quality is judged by your customers.
